Professional Images: A Must-Have for Your Website
By Top 10 Staff
It is vitally important to find high-quality, professional images for your website. The quality of images on your site will affect how your visitors feel about your entire brand. Images tend to be the first thing that people zero in on when they land on your home page, and studies have shown that most new arrivals will decide in less than a few seconds whether to keep browsing or navigate away. People tend to have positive reactions when they see a high-quality, beautiful image. On the other hand, if the images are not pleasing or look cheap, then your visitors will likely have negative feelings towards your site.
There are two different types of services you can use to get images for your website – paid services and free services. Free images are often known as ‘creative commons’ and they are free to download and use on your site if you give credit to the owner of the images. Unfortunately, there is usually a limited selection of these images, and they might be already in use on a number of other websites. You can also use paid images for your site which are available at a premium. This payment is then given to the owner of the image. If you use paid images, you will be able to choose from a wide range of stock photos that are available for nearly every industry.
How to find free website photos while avoiding Copyright Infringement
It is extremely important that you only use images from legitimate services in order to avoid copyright infringement. This means you can’t simply see an image on a search engine or another website and use it for your own purposes. If you use an image that is not from a legitimate source you are likely to be committing copyright infringement.
If you are violating copyright laws, the copyright images will be removed from your site. In addition, your site may be taken down completely at the discretion of the authorities. You may also be subject to fines if you have committed copyright infringement. In the United States, you can receive a fine between $2,500 and $25,000 for every copyright image that is on your site without permission. It’s just not worth it, and makes far better business sense to go down a legal route to acquire the best looking images for your website.
Watch this great iStock tutorial on how to effectively use images for small business success.
Finding the right website builder which provides image galleries with their website templates.
Some website builders like Wix have free image galleries that contain professional images which can be used for your website. There are also website builders like Moonfruit that offer a gallery of Getty images or other paid image services. Getty has a huge selection of over 24 million paid images in its database. There are also many other paid image services that are available directly from various website builders.
The images galleries available from website builders are all comprised of professional images and are not in violation of any copyright laws. Not only can these professional images truly enhance the design of your website but you can rest assured that you are keeping the law.
Don’t forget, When you create a website, you should always utilize all of the image gallery tools available at your website builder. The images on your website can help drive traffic, attract new visitors and retain existing customers.
Want the main focus of your website to be its original images? Try one of our Top free websites for Photography
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